Live / Have You Played Today? Building a Culture of Play Through Lessons from Play Frisco

Play Frisco was created out of a simple but powerful realization: while the City of Frisco invests heavily in parks, programs, and facilities, play wasn’t always showing up as a daily habit for residents or even staff. The question shifted from “What do we offer?” to “Are people actually playing?”

Building on the city’s broader vision for health, community connection, and quality of life, Play Frisco emerged as a unifying call to action; one that reframes play as essential, not optional. It was designed to be bigger than a program or campaign. Instead, it’s a mindset that encourages residents, employees, and leaders to intentionally create moments of play in everyday life.

By aligning messaging, programming, and partnerships across departments, Play Frisco helps make play visible, accessible, and culturally expected. It invites everyone from staff to residents to visitors to community leaders to model and normalize play as part of what makes Frisco thrive.

At its core, Play Frisco answers one simple question: Have you played today?

Learning Outcomes: 

1. Define the role of play as a critical driver of individual well-being, workplace culture, and community connection.
2. Examine practical strategies for intentionally integrating play into workplace environments and community programming.
3. Apply actionable techniques to inspire and normalize play in everyday personal, professional, and organizational interactions.
4. Evaluate how cross-department collaboration, messaging, and leadership can support a culture of play within communities and organizations.

This session will offer the following credits:

0.1 IACET CEU	1.0 AIA HSW LU	1.0 LA CES HSW PDH

CEUs for a total of 1.5 Professional Development Hours (0.1 IACET CEU / 1.0 AIA HSW LU / 1.0 LA CES HSW PDH) will be provided to learners meeting the following requirements: 

• Be present for 95% of the duration of the learning event; 
• Participate in activities and discussion throughout; 
• Complete assessment with 80% mastery of learning outcome;
• Complete feedback/evaluation survey.

CEUs can be applied toward NRPA CPRP/CPRE renewal. To obtain your CEU, please visit the "Event Details" tab above to complete the associated components for this event.

Instructor(s) Disclosures:

The instructors of this training webinar are employed by PlayCore and disclose an interest in attendees partnering with PlayCore on their play and recreation initiatives.

Speakers Disclosures:

The opinions of the speakers in these events do not necessarily reflect the views of PlayCore and its brands.

Notes:

For any questions or to request a copy of the written transcript for this session, please contact core@playcore.com